How NPOs can use tech to attract donors and make a bigger impact

Digital transformation can help charities and non-profit organisations (NPOs) drive efficiencies, speed up processes, cut costs and free up people to focus on the jobs that only humans can do.

In being able to assess their performance in real-time, NPOs can make better decisions about where to focus their attention.

• five reasons why digital transformation can benefit your NPO;
• what digital revolution means in practice; and
• five steps to take to implement digital transformation.

Five reasons to digitally transform your NPO

• Flexible working and better collaboration

New technology brings huge benefits to charity organisations.

Through increased efficiency and productivity, your people can work flexibly and remotely, something that’s required of all businesses in a post-pandemic world. Technology also helps teams to collaborate more effectively and to work smarter.

• Stay compliant

New technology makes it easier for NPOs to comply with data protection laws and regulations like the Protection of Personal Information Act (PoPIA).

With better business management information and insight, charities will have a better understanding of their fundraising efforts, expenditure and donations.

Millennials, who make up the fastest-growing potential donor base, want to understand the impact of their contributions, both at the time of investment and in the future. This means NPOs will need to increase transparency about what they do with donations, be it in time, money or expert advice.

• Make accurate, data-based predictions

Technologies such as artificial intelligence and big data give CFOs the ability to look forward and to make accurate predictions, which is more important than ever for NPOs....